Author: Michael Austin

SEO has become the backbone of modern-day marketing. It is a huge factor in the digital marketing and e-commerce scene. And every year, Google’s demands for SEO seem to keep in changing. This is thanks to the fact that the internet is a highly dynamic platform. Each year, people with an online presence need to find new ways to ensure that they remain at the top of Google’s search results. In order to understand the ever-changing nature of Google’s search engine algorithm, one must learn to appreciate it. Google’s algorithm is designed to make searching for things as easy as…

According to Tencent, its main revenue (70%) comes from only 3.6% of its users compared to Spotify’s 46%. Still, Tencent is earning more than any other Music providers. The main difference between Tencent and other music providers (Spotify and Apple) is that Tencent tries to create a music ecosystem, unlike others who rely on advertising and premium subscription for monetization. 1] How does Tencent Earns? Around 70% of Tencent’s money comes from Virtual gifts their listeners give to music stars, singers who sing via karaoke, and from premium karaoke tools, singing with friends, and by charging a small fee to…

To build or to buy a personal computer? This question usually comes to the mind of most people, especially when wanting to upgrade their PCs to handle even more complex tasks to provide a better user experience. The build vs. buy debate has been going on for some time now in the world of personal computers. The Pros and Cons of Creating a Custom Computer Buying or building your own PC totally depends on what you intend to use the PC for. For instance, if you plan to use your PC for general Web browsing, basic word processing or just…

The word ‘hack’ has become quite common these days. Increase in cyber-crimes makes its appearance quite frequent. This connotation has been propagated hugely by stylized movies on cyber-crimes and espionage. However, there is more to ‘hack’ than computers, coding, and stealing of secrets. You will be surprised to know that the origin of the word dates to c.1200 and it used to mean something entirely different in those days! A Short History of “Hack” The word ‘hack’ is an old verb with its roots in Old English, Dutch, German and West Germanic language. Hack as a verb meant “to cut…

As a business, you need to make sure you have an idea of what you are going to be able to work with for the future. Making the most of your business marketing is something that really plays a massive part in taking things to the next level. But this means you are going to need to understand the importance of coming up with developments that allow you to take your business to the next level. Understand that there are plenty of things you can do to build the relevant links for business and taking things further as much as…

There are many business owners that struggle with building a high-quality email list. However, it doesn’t have to be this way. By using the right nurturing and engagement strategies, it’s possible for any business to develop and grow an effective email list and begin getting real leads. 1] Give a Warm Welcome Creating a warm welcome seems simple, but it’s not -; just ask the pros at Appiloque. A single wrong word can cause potential leads to turn away for good. When someone signs up for an email list, they are interested in hearing from the company right then. It’s…

Whether you are an established business an entrepreneur just starting out your business the need for SEO (search engine optimization) is essential for sustained sales and growth. Google’s algorithm is particularly specific in how it selects relevant searches based on select keywords. Knowing the ins and outs of how SEO works can help your website gain more traffic that ultimately lead to higher conversions. 1] Organic Vs. Paid Google offers the option for companies to pay to be on the first, second and third place on rankings based on targeted keywords. However, this can quickly become quite expensive and is…

Blogger outreach is an essential step to building contacts for your business. Blogger outreach can play a crucial role in marketing your business or product. However, if done wrong, it can negatively impact your business. To give your business the boost it needs and make sure what you say is delivered precisely how you want, experts at Healthy Links suggest a few things to avoid while doing blogger outreach. The first thing which everyone should keep in mind before contacting a blogger is that they receive plenty of emails every single day. This means that they get a lot of…

If you’re a computer person, chances are you’ve been using it for quite some time and run into situations where your PC just won’t work. It is frustrating since you don’t know the reason behind the error. However, things get even messier when you’re facing problems with your business network. While an IT expert can easily handle most of your network problems, you can save plenty of time and money by taking these matters into your hands. Today, we’re going to talk about some of the most common network problems people face and show you their possible solutions. #1: Network…

Every grandson and grandfather seem to have a website these days. That is the reason that the web is getting crowded day by day. Every day dozens of websites added to the internet. That is one of the reasons that there are so much competition and fewer chances of getting discovered. Principles of Good Website Design When it comes to web designers, it is difficult to understand what breaks and makes a web design. An employer of web design Singapore has told, “The website process is not a science but a creative work to a large extent.” Web design is…