It’s not often easy to “get to yes,” particularly given the nature of business. Most business managers are usually under extreme time pressure. So, managers tend to delegate non-critical discussions, which in this case, could be your sales negotiation. No matter how prepared you are, if you’re not talking to the decision maker, you have a slim chance of winning a sales negotiation. Online sales negotiations training programs often advise attendees on the importance of speaking to the right person at every stage of the negotiation. Here’s a guide on how to get to the highest decision-making authority. 1] Research the…