2020 was a year of uncertainties with regard to health, jobs, and finances. The predictions of most industries went down the drain.
But as we know, ‘necessity is the mother of invention,’ the past year saw many sectors making their adjustments and innovations to tide over the challenges thrown by the pandemic. The events industry pivoted to organizing virtual meets and conferences. This trend has been carried forward to 2021 as well.
Although many of us want things to return to the way they were pre-COVID, when face-to-face interactions were a way of life, things will not be the same, at least for a very long time.
With people realizing the convenience of virtual events, they may likely become a permanent fixture for future marketing strategies.
The Top 5 Virtual Events That You Need to Be a Part of in 2021
Restart 2021
Organized by Ahmedabad and San Francisco-based hybrid events platform Hubilo, over 4,000 marketing professionals and 40+ heads of marketing from across the globe come together and share their experiences about the marketing world’s future.
Hubilo is a platform that helps businesses of all sizes host virtual events. At Restart 2021, while the 4,000+ marketing professionals will learn about the capabilities of experiential digital events and how they can add it to their marketing mix, the 40+ industry heads will share their experiences and help the audience understand how to leverage virtual events to engage their customers.
The two-day event will be held on March 23 and 24. Registrations are open.
The Makers Summit 2021
Over 10,000 product founders, leaders, and makers will come together at The Makers Summit 2021, organized by Inc42, to provide and seek insights on building high-growth products for India.
The event, scheduled from March 12 to 14, will have keynotes, breakout sessions, panels, and hands-on masterclasses from top minds driving the product design and marketing wave in India. They will share their wisdom and experience with the country’s maker community.
Adobe Summit 2021
With over 200 training workshops and sessions on content creation, campaign management, digital commerce, and Adobe Experience Platform, this three-day virtual event offers a chance to aspiring and emerging digital marketing enthusiasts to hone their skills.
A host of inspiring speakers, vast networking opportunities, and expert content promise to make it an engaging affair. It will be especially helpful to CX experts responsible for creating, optimizing, or monetizing customer experiences.
Earlier scheduled for mid-April, the event will now be held from April 27 to 29. It is free of cost, so anyone can attend. Check out the even here!
Ad World 2021
Ad World 2021 aims to bring the “world’s brightest minds in advertising” online and is slated for May 3 to 5. Over three days, Ad World will bring attendees closer to leading marketers and brands virtually with an array of speeches, workshops, and QnA sessions on SEO/SMM, lead generation, media buying, content, and influencer marketing.
Hosting the event is iStack Ventures Holdings, which operates some of the largest and most highly-rated events and communities in the digital and affiliate marketing industry.
So, most speakers will be drawn from reputed companies such as Google, Ogilvy, Canva, Reddit, and Facebook. There is currently a concession on tickets, which will cost nearly $799 after the sale ends.
FinCon 2021
With the tagline of ‘Where money and media meet,’ FinCon 2021 offers a platform for personal finance content creators to connect with like-minded individuals creating new media-blogging, podcasts, social media posts — on financial topics.
One can also network with brands for advertising collaborations. Freelance writers, podcasters, financial bloggers, vloggers, and content marketers will be exposed to business-changing strategies and ideas by attending the virtual panel discussions and workshops.
Experts and influencers will discuss topics related to creating, promoting, and profiting from content related to money and guiding attendees on what trends to keep an eye out for. This year’s FinCon is scheduled to be held online from September 22 to 25, along with a hybrid live event in Austin (Texas). Registrations are yet to open.
Conclusion
There is a myriad of events for the marketing world that are set to take place in 2021. Among them, Restart 2021 is set to be among the most technologically advanced, digital experiential events. This is a must-attend event!
