Happy customers are more likely to become loyal, paying customers. But how do you find out if they are in fact happy? What exactly are you doing so well that is making you stand out from the competition? You find that out with customer feedback. Look at any template for a business model canvas and you’ll see how important it is to have true customer insight even before starting a business. And to keep that business afloat, you’ll find countless case studies of companies that succeeded simply by listening to their customers and giving them what they want. That means,…
Author: Laura Pompeu
Laura Pompeu
Laura is a journalist and avid bookworm. She writes about SEO, business, and digital marketing for a living, and about travel, food, and fiction just for fun. She’s never afraid to ask questions and loves researching the best sources to complement her writing.