Semrush has not announced a Black Friday 2026 deal. On 4 November 2026 its old Black Friday page (semrush.com/lp/black-friday/en/) redirected to the homepage, and its pricing page showed no seasonal offer, only “save up to 17%” for paying annually.
Semrush ran Black Friday offers in 2023 and 2024, and not always as a price cut. Below are today’s plan prices, what the 2023 and 2024 offers actually were (from Semrush’s own terms documents), what we found for 2025, the trial and refund rules, and how to decide whether to buy now, start a trial or wait.
Disclosure: links to Semrush on this page are affiliate links. We may earn a commission if you buy through them, at no extra cost to you. It does not change the facts we report. Semrush does not offer affiliates any exclusive discount, so there is no special code here.
Semrush has no Black Friday 2026 offer yet, and we could not confirm a 2025 Black Friday deal. Its last published Black Friday deals were 30% off annual Pro and Guru plans in 2023 and, in 2024, a one-hour SEO consultation at no extra charge when you bought a month of Pro, both only for users with no paid plan and no active trial. The saving you can count on today is annual billing (up to 17% off).
- Prices: SEO $139 a month or $117.33 a month billed annually; Starter $199 or $165.17; Pro+ $299 or $248.17.
- Try first: a 7-day free trial, once per account; it turns into a paid plan unless you cancel.
- Waiting for a deal? past Black Friday offers excluded anyone with a paid plan or an active trial, so a trial started now could make you ineligible.
- Refunds: only for a first annual (12-month or longer) purchase, requested within 7 days; monthly plans are not refundable.
Semrush Black Friday 2026: what we know
- No 2026 offer yet: the Black Friday landing page used in 2023 and 2024 redirected to the homepage when we checked on 4 November 2026, and the pricing page had no Black Friday or Cyber Monday wording (the free-trial page had none on 29 October).
- No coupon code: Semrush tells affiliates “we do not offer exclusive discounts for affiliates” and bans “misrepresenting a free trial as a coupon or discount”. We found no official Semrush coupon code; codes on coupon sites are unverified third-party claims.
- When to check: its past offers started on 15 November (2023) and 11 November (2024).
Semrush prices today
| Plan | Monthly billing | Annual billing | Paid upfront for a year |
|---|---|---|---|
| SEO | $139 a month | $117.33 a month | $1,407.96 |
| Starter (SEO + AI Search) | $199 a month | $165.17 a month | $1,982.04 |
| Pro+ (SEO + AI Search) | $299 a month | $248.17 a month | $2,978.04 |
| Advanced (SEO + AI Search) | Custom | Custom | Request a demo |
| Free (1 demo project, 10 reports a day) | $0 | $0 | $0 |
Annual billing saves about 16% on the SEO plan and 17% on Starter and Pro+, which is the “up to 17%” Semrush advertises. Semrush says an annual plan means “you pay for the entire year upfront. It isn’t a monthly payment plan spread over 12 months.” Extra users start at $45 a month, and add-ons such as Lead Generation ($90 a month) cost extra (checked 29 October 2026). Prices are shown in US dollars; your local currency, VAT or sales tax at checkout may differ (not verified).
Signed in, you may be sent to a different page: on 29 October 2026 a signed-in browser was shown Semrush’s “SEO Classic Plans” instead, with Pro at $139, Guru at $249 and Business at $499 a month ($117.33, $208.33 and $416.66 billed annually). Signed-out visitors see the plans in the table above.
Past Semrush Black Friday deals
These come from Semrush’s own terms-and-conditions documents for each offer, and from archived copies of its Black Friday page and homepage in the Internet Archive’s Wayback Machine.
- 2023: 30% off a year of Pro or Guru. “30% off Semrush Pro 12 months subscription, or … 30% off Semrush Guru 12 months subscription”, from 15 November to 1 December 2023. Only for users without a paid subscription or active trial, and “Users may not cancel any Paid Services or trial periods in order to be eligible.” It renewed automatically at the price in effect on the renewal date, did not combine with other offers, and payments were non-refundable unless the refund policy said otherwise.
- 2024: a consultation with a paid Pro month, not a discount. Buy one month of Pro through the Black Friday page and get “a one (1) hour virtual SEO consultation session” at no extra charge (in English, to be used by 28 February 2025), from 11 November to 3 December 2024 or until 200 applications had been accepted. Again for users with no paid plan or active trial, and “All and any payments made in connection with this Offer are non-refundable.”
- 2025: not confirmed. Archived copies show the Black Friday page redirecting to the homepage on 12 and 23 November 2025, and the homepage on 29 November 2025 promoting the usual 7-day trial with no Black Friday offer. A search-engine snippet suggested a repeat of the 2024 Pro-plus-consultation offer, but we could not load the page or find its terms, so we can’t confirm it. An email-only or partner offer can’t be ruled out either.
Semrush free trial and refund rules
- 7-day trial: available on all SEO + AI Search plans. “Each toolkit trial can be activated once per account”, and “exporting data is disabled during the trial period”. After 7 days “your account converts to the plan you selected unless you cancel.”
- Partner trials: at least one official Semrush partner page advertises a 14-day Pro trial; we have not verified who qualifies.
- Card check: Semrush takes a small charge to check your card and refunds it immediately; you are not charged until the trial ends.
- Money-back guarantee: “a one-time, 7-day money-back guarantee” for first subscriptions of twelve months or more (and first add-on purchases), bought directly on semrush.com with a credit card, requested in writing within 7 calendar days.
- Monthly plans: “refunds are not available for month-to-month subscriptions.”
- Cancel any time: you can cancel, downgrade or upgrade at any time unless you have a signed custom agreement.
Should you buy Semrush now or wait for Black Friday?
- Need it this month? Start the 7-day trial and, if it suits you, choose annual billing for the biggest everyday saving (up to 17%). The 7-day refund window covers a first annual purchase made directly on semrush.com by credit card.
- Hoping for a Black Friday discount? Don’t start a trial yet. The 2023 and 2024 offers were only for users with no paid plan and no active trial, and the 2023 terms said you could not cancel a trial to qualify.
- Don’t count on a repeat. The offer changed from 30% off (2023) to a consultation bundled with a paid month (2024), and we could not confirm a 2025 offer.
- Treat coupon-site codes as unverified. Semrush says it has no exclusive affiliate discounts, and we found no official code.
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Frequently asked questions
Does Semrush have a Black Friday sale in 2026?
Not as of 4 November 2026. Its Black Friday page redirects to the homepage and its pricing page shows only the annual-billing saving.
What was Semrush’s last Black Friday deal?
In 2024, buy one month of Pro and get a one-hour SEO consultation at no extra charge (11 November to 3 December, capped at 200 accepted applications). In 2023, 30% off a year of Pro or Guru. We could not confirm a 2025 offer.
Is there a Semrush coupon code?
We found none. Semrush tells affiliates it does not offer exclusive affiliate discounts and must not call a free trial a coupon, so treat codes on coupon sites as unverified.
How long is the Semrush free trial?
7 days, once per account, with exports disabled. It becomes a paid plan unless you cancel before it ends.
Can I get a refund from Semrush?
Only for a first annual (12-month or longer) subscription bought on semrush.com by credit card, requested within 7 days. Monthly plans are not refundable.
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