Jayda Cheaves (Jayda Wayda): Influencer and Waydamin Founder

By Khushi Johri

Updated Nov 14, 2026Published Dec 13, 20221 min read

Note (November 2026): This profile has been rewritten from Wikipedia and the news sources it cites. Earlier versions included relationship gossip, net-worth guesses and unverified details, which have been removed.

Jayda Cheaves, known online as Jayda Wayda, is an Atlanta-based influencer and entrepreneur. She founded the fashion brand Waydamin in 2021 and was a main cast member of BET+’s reality series The Impact: Atlanta.

Jayda Cheaves (Jayda Wayda): Quick Facts

Career

• As a teenager she resold clothes on Poshmark, then started a T-shirt line and sold hair extensions in Atlanta
• 2021: launched Waydamin on her 23rd birthday
• 2022: main cast of BET+’s The Impact: Atlanta, which premiered on 5 October 2022
• 2026: Waydamin passed 200,000 orders and partnered with Shopify; she held a New York pop-up in June 2026

Written byKhushi Johri

I’m a Web Developer by profession, Content Writing is my leisure interest. I enjoy dancing, working out, and creating digital art. I'm a NeogCamp graduate and a computer science engineer. I've worked for numerous Startups and brands, and I've written many excellent articles and posted content online. I specialise in a variety of niches, including tech, entrepreneurship, travel, entertainment, fashion, food, lifestyle, and business.

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